SpaceBalaji

Balaji Punuganti · Digital Transformation & Operations

Digital Transformation & Operations Leadership in Global Logistics

I build scalable operating models, governance frameworks, and digital workflow automation (EDI, OMS/TMS, AI/OCR) to improve customer experience and execution quality.

SpaceBalaji
20+ years · Shipping & Logistics
Leadership & Transformation
EDI · OMS/TMS · Automation
Governance · KPI Dashboards
View Experience Contact

About

SpaceBalaji is my home base for work, ideas, and impact. I combine deep logistics domain expertise with digital transformation execution — building systems and standards that help global teams deliver better outcomes.

I enjoy simplifying complex operations, enabling teams through training and change management, and turning data into decisions through dashboards and governance cadences.

Highlights

  • AI/OCR digitization of e-Shipping Instructions (global).
  • ~18% digital booking growth via adoption programs.
  • ~50% digital penetration growth; EDI 1% → 10%.
  • >$2M savings via digital + process optimization.

Experience

Kuehne+Nagel · Hamburg
Global Project Manager / Product & Process (EDI & e-SI) · Oct 2023 – Present
Digitalization
  • Leading global initiatives optimizing order processing and digital workflows across Sea Logistics.
  • Driving AI/OCR digitization of e-Shipping Instructions to improve data accuracy and efficiency.
  • Defining global SOPs, governance, and product roadmaps aligned with transformation goals.
  • Creating training materials and adoption playbooks for global rollouts.
EDIOMSAI/OCRGovernance
Hapag-Lloyd · Global HQ, Hamburg
Digital Business Transformation Manager · Oct 2017 – Oct 2023
CX & Platforms
  • Led digital transformation across booking, documentation, and self-service platforms.
  • Improved adoption resulting in ~18% growth in direct bookings.
  • Built and scaled dashboards for visibility and decision support.
  • Ran global programs increasing e-SI usage by ~8% in five months.
United Arab Shipping Company · Dubai
Global Customer Service & e-Business Manager · Jul 2013 – Sep 2017
Global e-Business
  • Owned global e-business strategy driving ~50% digital penetration growth.
  • Increased Direct EDI adoption from 1% → 10% globally.
  • Delivered >$2M savings through e-penetration and enhancements.

Skills

Digital & Product

Digital Transformation Product/Process Mgmt Platform Strategy Enablement

Leadership & Operations Excellence

Leadership Global Team Leadership Operational Governance Global SOPs Lean / CI Change Management

Tech & Data

EDI OMS/TMS AI/OCR Tableau / Qlik

Achievements

  • ~50% digital adoption growth via governance + enablement programs.
  • Direct EDI increased from 1% → 10% through global implementation strategy.
  • >$2M savings via process optimization and platform enhancements.
  • ~18% direct digital booking growth through customer journey improvements.

Contact & Links

Location
Hamburg, Germany
Email
balajipresent@gmail.com
Phone
+49 162 829 5761
LinkedIn
Visit my LinkedIn
📄 Download Resume (PDF)